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Facebook Renamed to Meta


Facebook CEO Mark Zuckerberg officially announced a new name for the parent company that houses Facebook, WhatsApp, Instagram, et al. The company, which was originally called Facebook Inc., has now changed its name to "Meta". Zuckerberg announced the name change at the annual Connect conference which was held on Thursday (28/10/2021) United States time or Friday (29/10/2021) in the morning Indonesian time. company built. As is known, Facebook is currently intensively echoing the term "Metaverse" which combines the real world with the virtual. "To reflect who we are and what we build. Over time, I hope we're seen as a Metaverse company," Zuckerberg said. The name "Facebook" will still be used for his social network, as well as Instagram, WhatsApp, etc. "Right now, our brand is so closely tied to one product that it's impossible to represent everything we do today, let alone in the future," Zuckerberg said. In addition, Facebook also ensures that the company structure will not change and will remain as before. For the record, this name change is similar to what Google did a few years ago. At that time, Google restructured by establishing Alphabet as a company with a higher position and became the parent of Google and other large companies. The stock name which was originally coded "FB" will be changed to "MVRS" on December 1. "We also intend to start trading under our new stock ticker, MVRS, on December 1. Today's announcement does not affect how we use or share data," reads on Facebook's official page. As summarized by KompasTekno from Reuters, Friday (10/29/2021), Facebook's stock was up 1.5 percent on Thursday local time. The parent company that has been overseeing Facebook, WhatsApp, Instagram, et al has officially changed its name to "Meta". The name change for Facebook Inc was announced directly by the company's founder and CEO, Mark Zuckerberg, at the annual Connect conference held on Thursday (10/28/2021). People may wonder why Facebook Inc chose to rebrand and change the name of a company that has been very well known to the world community. In an interview session with media outlet The Verge, Zuckerberg revealed several reasons behind the decision to change Facebook Inc's name to Meta. Name according to the future vision. First, the company wants to have a new brand identity that is in line with Facebook Inc's future vision, which is to build a metaverse. There is no definite definition of the term metaverse. However, nowadays, the term is often used to describe a new virtual world where people can play games, work and communicate with others in a virtual environment, usually by relying on a Virtual Reality headset. So we wanted to have a new brand identity that aligns with the vision of the future. The future we're working on," said Zuck, the Facebook boss' nickname. According to Zuckerberg, the metaverse will be the platform of the future and provide a social experience at the same time. As a first step, Facebook has also announced its plans to create 10,000 new jobs in the European Union over five years. next year to build a metaverse. Apart from the corporate image of social media.The second reason, to escape the image of a social networking company. For 17 years of existence, Facebook Inc. is known as a giant social networking company because it houses some of the most popular social media in the world, such as Facebook, WhatsApp, Instagram, Messenger, etc. Well,  Zuckerberg, as long as the company still uses the branding name "Facebook Inc.", the company's image will always stick as a social networking company, as known by the public so far. Facebook Inc. wants to be more than just a social networking company, that is, a metaverse company. "For us, it's not just about social media, and we're moving more and more beyond that. (Using the name Facebook Inc.) it feels like the company brand is tied to the idea of ​​social media and one of the specific products (Facebook) we built there," said Zuckerberg. In addition, says Zuck, Facebook Inc. also already has other popular social media brands, namely WhatsApp and Instagram. So according to Zuck, the name Facebook Inc. at the momentWell, according to Zuckerberg, as long as the company still uses the branding name "Facebook Inc.", the company's image will always stick as a social networking company.

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